Wall Street Journal explains Barbiecore wear

The Wall Street Journal published an article about what is being called "Barbiecore," bright color-blocked clothing inspired by the 1970s, 1980s and 1990s.  It was written by Katharine K. Zarrella and was published in the Aug. 20, 2022, issue.

I have a hard copy of the article (thanks, Barb!) and photographed it in sections.  You can look it up in The Wall Street Journal archives, but since there is a paywall (you have to have a subscription), I decided the easiest way for the public to read it online would be to photograph it in sections.  Look carefully at the photos--they are numbered.  If you click on a photo, it will be enlarged.

1.  The green outfits remind me
of a Clueless Mattel outfit from 1997.

2.  I've darkened the text so I hope you can read it!

3.  The clothing photos are supposed to look
like Barbie clothing in a box.

4.  This is nothing new.
Ken's outfits have always been LOUD!

West Coast Wave Barbie truck visits Kenwood

The 1971, 1979, 1982 and 1984 Malibu Barbies
that I brought with me to the Pop-Up Truck.

The decals with the 1980s logo were free.

Last year's T-shirt was black
and this year's is white. 

The colors on the Pop-Up Truck are beautiful!

Lots of people were taking pictures
of themselves with the Pop-Up Truck.

No, Barbie merchandise isn't cheap!

Notice the Mercedes steering wheel logo
on the front of the van.

The 2022 Barbie Pop-Up Tour Truck came to Kenwood Towne Centre in Cincinnati on Saturday, Aug. 13, parked in front of Arhaus Furniture.  It was a completely different truck from what was driven in 2021.

It was advertised as the Malibu Barbie Pop-Up Truck Tour, but the van itself had "West Coast Wave" on it.  I looked up the vehicle itself; it is a Mercedes-Benz Sprinter, and the license plate says, "BARBIER."  I explained to a mother and little daughter attending that Barbie's full name was Barbara Millicent Roberts, hence the "R."

Last year's truck visit was widely publicized and I had to stand in line to get to the van.  This year had almost no advertising and the only reason I knew about it was because my friend Meg in Southern California sent me an article about it!

I took four of my Malibu Barbies with me to show the sellers in the van, and the one guy was thrilled that I brought them.  I brought with me the 1971 SunSet, 1979 Sun Lovin', 1982 SunSational and 1984 Sun Gold, all redressed in outfits from the same year that they were sold.  The logo on the side of the truck was the the curlicue one that was used between 1976 and 1992.

There weren't any items designed for Barbie dolls for sale.  You can see what was sold in the photo I took of the sign.  I bought the T-shirt, which has the 1970s stretchy trim on the sleeves and collar.  I also got two decals.

Here is a link to the tour:  https://shop.mattel.com/pages/barbie-truck-tour

You can ignore these photos

I am placing these two photos here because I am creating links to them for two unrelated topics.  The actual websites don't allow submitted photos, only text.

Picture at Thrifty Treasures
in Frankenmuth, MI.

TV schedule
from The Journal-Gazette
of Fort Wayne, IN, Aug. 10, 2022